Event

Strategies in Light 2009

Dates

February 18-20, 2009

Venue

Santa Clara Convention Center

Santa Clara, CA, USA

General information

Strategies in Light is a business conference and exhibition on high-brightness LEDs produced by Strategies Unlimited and PennWell Corporation. Celebrating its tenth anniversary in 2009, it is both the longest-running and the largest conference in the HB LED industry. This event is the premier annual forum for presenting current commercial developments in high-brightness LED applications and providing unparalleled networking opportunities for component and equipment suppliers, manufacturers, and end-users of HB LED devices. In 2008, this event drew record attendance from the U.S., Canada, Mexico, Europe, Asia, Africa, and Australia.

The HB LED industry continues to attract worldwide participation as the market expands in all regions of the globe. Although growth has slowed from the blistering pace of 46% annually from 2001-2004, the HB LED market continues to offer outstanding growth opportunities. New suppliers as well as new application opportunities continue to emerge. Strategies in Light is the kickoff event of the year for the HB LED industry and the event to learn about the latest developments in HB LED markets, applications, products, and regional activities. This year's conference will focus on:

l         Current application trends in the HB LED industry

l         Commercial lighting applications

l         Automotive lighting, including headlamps

l         LED video screens

l         Backlights for medium and large size LCD displays

l         Aircraft lighting

l         The impact of innovative LED technologies in the marketplace

l         Marketing LED lighting in developing countries

l         Standards development for LEDs

l         LED performance updates from leading suppliers

l         White LED applications and technology trends

l         New business models for the LED supply chain

l         Market Review for the previous year and an updated five-year forecast, provided by Strategies Unlimited, the world's premier provider of LED industry-related market research The foremost experts from major LED suppliers, application developers, and supporting materials and equipment providers will present first-hand perspectives on the topics of compelling interest. Pre-conference workshops will enhance the main conference by focusing on practical issues associated with the design and implementation of LED systems.

Event Agenda

TUESDAY, FEBRUARY 17

8:00 AM – 4:00 PM Exhibitor Move-in

2:00 PM – 5:00 PM Registration

WEDNESDAY, FEBRUARY 18

7:00 AM – 7:00 PM Registration

8:00 AM – 12:00 PM Workshop #1: Standards for Solid-State Lighting

Workshop #2: Navigating the Intellectual Property Minefield

9:00 AM – 12:00 PM Tutorial #1: LED Fundamentals for Lighting Designers and Architects

12:00 PM – 1:00 PM Lunch Buffet

1:00 PM – 5:00 PM Workshop #3: Test and Measurement of LEDs and LED Systems

Workshop #4: Selecting Drivers for LED Systems

1:00 PM – 4:00 PM Tutorial #2: Specifying LED Lighting Fixtures: What Lighting Designers and Specifiers Need to Know

5:00 PM – 7:00 PM Welcome Reception & Exhibit Floor Opens

THURSDAY, FEBRUARY 19

7:00 AM – 7:00 PM Registration

7:15 AM – 8:10 AM Continental Breakfast

PLENARY SESSION

8:10 AM – 8:15 AM Welcome & Introductory Remarks

8:15 AM – 9:00 AM High-Brightness LED Market Overview and Forecast

9:00 AM – 9:30 AM Keynote Address

9:30 AM – 10:00 AM The World’s Appetite for Light: Three Centuries, Six Continents and Five Technologies

10:00 AM – 7:00 PM Exhibit Hall Open

10:00 AM – 10:30 AM Refreshment Break on the Exhibit Floor

10:30 AM – 11:00 AM California Energy Efficiency Programs and Solid-State Lighting

11:00 AM – 11:30 AM Stimulating the SSL Market by Giving Access to Core IP

11:30 AM – 12:00 PM Award Presentations: DOE Next Generation Luminaire Design Competition

12:00 PM – 1:30 PM Lunch

HB LEDMARKET TRACK

Session 1: Emerging Application Trends

1:30 PM – 2:00 PM LED Backlights for LCD TV

2:00 PM – 2:30 PM LEDs --Migrating to Forward Lighting Applications

2:30 PM – 3:00 PM Market Trends in Small-Medium Size LCD Display

Backlighting

3:00 PM – 3:30 PM Refreshment Break on the Exhibit Floor

Session 2: HB LED Industry Issues

3:30 PM – 4:00 PM Consolidation Trends in Advanced Lighting: What’s Next?

4:00 PM – 4:30 PM LED Supportability and General Lighting -What is Required

to Assure a Stable Supply Chain

4:30 PM – 5:00 PM An Integrated Approach to Solid-State Lighting

LEDS IN LIGHTING: A SPECIAL CONFERENCE TRACK FOR LIGHTING DESIGNERS, SPECIFIERS AND ARCHITECTS

Session 1: Solid-State Lighting Market Overview

1:30 PM – 2:00 PM Solid-State Lighting Luminaire Market Review and Forecast

2:00 PM – 2:30 PM Overview of the Solid-State Lighting Landscape

Session 2: Designing with LEDs: Challenges and Opportunities

2:30 PM – 3:00 PM James Benya, Benya Lighting Design

3:00 PM – 3:30 PM Refreshment Break and Exhibit Time

3:30 PM – 3:50 PM Derry Berrigan, DBLD Sustainable Lighting Design

3:50 PM – 4:10 PM Stefan Graf, Illuminart ilq

4:10 PM – 4:30 PM Scott Riesebosch, CRS Electronics

4:30 PM – 5:00 PM Panel Discussion

FRIDAY, FEBRUARY 20

7:30 AM – 12:00 PM Registration

7:30 AM – 8:30 AM Continental Breakfast

HB LEDMARKET TRACK

Session 3: LED Lighting Market Trends

8:30 AM – 9:00 AM What’s Next in Line for SSL: When and Why

9:00 AM – 2:00 PM Exhibit Hall Open

9:00 AM – 9:30 AM Solid State Lighting - Enabling Technology for a New Era of Illumination

9:30 AM – 10:00 AM Breakthrough in Office Lighting

10:00 AM – 10:30 AM Refreshment Break on the Exhibit Floor

Session 4: Trends in Lighting Applications

10:30 AM – 11:00 AM Solid-State Lighting in China: Illuminating Beijing 2008 and Shanghai 2010

11:00 AM – 11:30 AM Direct Replacement of Incandescent Lamps Using Three-Dimensional LEDs

11:30 AM – 12:00 PM Perspective on the Use of LEDs in Outdoor Area Lighting

LEDS IN LIGHTING: A SPECIAL CONFERENCE TRACK FOR LIGHTING DESIGNERS, SPECIFIERS AND ARCHITECTS

Session 3: Making LEDs Work for Lighting: How, Why and Where

8:30 AM – 9:00 AM Naomi Miller, Naomi Miller Lighting Design

9:00 AM – 10:00 AM Lutron Electronics Company, Inc.

10:00 AM – 10:30 AM Refreshment Break on the Exhibit Floor

10:30 AM – 11:00 PM LEDs Next Generation Opportunities -Michael Siminovitch

Session 4: From the Horse’s Mouth: Answering Your Questions and Concerns about LEDs

11:00 AM – 12:00 PM LED Suppliers Panel

12:00 PM LEDS Lighting Track Adjourns

12:00 PM – 1:00 PM Lunch

HB LED MARKET TRACK

Session 5: Supporting Technology Issues for SSL

1:00 PM – 1:30 PM Driver Challenges for Solid-State Lighting

1:30 PM – 2:00 PM The Next Frontier in Solid State Lighting: the Role of Optics

2:00 PM – 2:30 PM Challenges in the Measurement of White LEDs

2:30 PM – 3:00 PM Photonic Crystals for HB-LEDs – from Laboratory to Production

3:00 PM The Main Conference: HB LED Market Track Adjourns

KEY

BLUE = Main Conference: HB LED Market Track

RED = LEDs in Light Track

Contact

For more information on sponsorship or exhibit opportunities

Contact:Sales Manager Tim Carli

Phone: (650) 941-3438, ext. 23

E-mail: tcarli@strategies-u.com

Or

Contact: Sales Director Jay Novack

Phone: (603) 891-9186

E-mail: jayn@pennwell.com

For speaking opportunities, ideas on topics, or submitting materials

Contact: Conference Chair Robert Steele

Phone: (650) 941-3438, ext. 25

E-mail: rsteele@strategies-u.com

For further information on attending or registering for the event

Contact: Marketing Director Luba Hrynyk

E-mail: lubah@pennwell.com

For more information please visit: http://sil09.events.pennnet.com/fl/index.cfm