On August 24^th, 2016, Global Sales Manager Steve Byun, Lighting Marketing Manager Brandon Lee and R&D engineers from Samsung Electronics (SAMSUNG) visited Shanghai Wellmax Lighting Industry (WELLMAX) located at Pudong New District, Shanghai. They were greeted by the CEO of WELLMAX, Yamin Wang, and WELLMAX R&D engineers.

The close relationship between WELLMAX and SAMSUNG is no longer a secret. WELLMAX is not only the first company that receives SAMSUNG’s ingredient brand authorization in China, but also one of the first to become a global comprehensive strategic partner with SAMSUNG. If we delve into the alliance, the frequent joint movement is everywhere. On the biennial Mess Frankfurt Light+ Building 2016 Fair, SAMSUNG and WELLMAX jointly showcased the smallest 810lm full-beam-angle LED A50 bulb—the Ultron; on Guangzhou International Lighting Exhibition, SAMSUNG Vice President Jaewook Kwon visited WELLMAX’s booth and appreciated WELLMAX’s devotion on LED bulb products, etc. Both parties strive to integrate and optimize the core aspects of product design, quality management and the development of technology, and provide products and service with high added-value underscoring their ambition at global market.

Statistic shows that the total export value of China’s LED bulb in 2015 reached US $ 1.096 billion, rising 22.14% compared to a year earlier, and the total export value of China’s LED bulb was up 21.61% to US $ 252 million during the first quarter of 2016 compared to the same period. Given robust demand on LED bulbs, the quality improvement of China export LED bulbs and the constantly lowering barrier for high-end products to entry foreign market, the future prospect for LED bulbs would be limitless. As an enterprise that fully focuses on international market, WELLMAX can help SAMSUNG LED build stable and upscale clientele. One of the main agendas for SAMSUNG’s visit to WELLMAX this time is to discuss the cooperation strategy in Q4 2016 and the upcoming 2017. Together, WELLMAX and SAMSUNG will explore the export market of LED bulbs. While WELLMAX is opening up the markets for SAMSUNG LED, WELLMAX is also reinforcing its brand image as the LED Bulb Expert.