The 800-foot Tower Bridge in London will have an LED makeover with the support of General Electric and EDF Energy who are sponsors of the 2012 Olympic and Paralympic Games.

The bridge lighting will be installed by the French firm Citelum, which has designed lighting for landmarks such as the Eiffel Tower, the Valley of the Kings in Egypt, and the Petronas Twin Towers in Kuala Lumpur, Malaysia.

GE said that its multi-colour LEDs with variable intensity will illuminate the bridge's Victorian gothic turrets, granite and stone towers, as well as an aerial walkway and suspension chains.

The LED lighting plan on London's Tower Bridge was unveiled earlier this year when GE, along with London 2012 sustainability partner EDF Energy, entered a public-private finance deal with Mayor Boris Johnson and the City of London Corporation to install a new energy-efficient lighting system on the Tower Bridge.