ams OSRAM’s OSIRE® E3731i and Stand-Alone Intelligent Driver (SAID) use OSP license-free protocol to connect color LEDs, sensors and microcontrollers.

ams OSRAM, a global leader in intelligent emitting and sensing technologies, will demonstrate how its newest solutions are powering some of today’s most groundbreaking products at CES 2025. Invited attendees will gain in-depth knowledge from the company’s foremost experts and executives about ams OSRAM’s motto, “Sense the power of light,” and its advanced product developments in a wide range of applications.

“We will show at CES 2025 how we are harnessing the immense potential of light and sensing to improve life,” said Conrad Rodriguez, Sr. Vice President of Sales, Americas Region, of ams OSRAM. “Our commitment to pushing the boundaries of illumination, visualization, and sensing has helped customers develop transformative inventions in everything from automotive to wearables and automation to augmented reality.”

As a leader in optoelectronic solutions, ams OSRAM continues its long-standing participation in the CES show with more than a dozen demonstrations of real-life applications. Taking centerstage is EVIYOS® Shape, which received a CES Innovation Awards® Honoree award in the Smart Cities category. The product integrates 25,600 pixels into a single micro-LED chip array, a breakthrough that ensures exceptional color and brightness uniformity, as well as reduced power consumption. ams OSRAM previously developed EVIYOS® technology for the automotive industry and has now adapted it for other applications such as architainment, entertainment, machine vision and urban projection for smart cities. EVIYOS® Shape significantly improves safety in cities by illuminating pedestrian crosswalks, projecting warning symbols directly onto streets and creating interactive digital signs to promote public announcements and ads.

Driving the future of automotive innovation
The company will also feature the EVIYOS® HD 25 that is designed for automotive high-resolution dynamic forward lighting. EVIYOS® technology enables high-resolution Adaptive Driving Beam (ADB) headlights by individually controlling thousands of pixels leading to reduced glare for other drivers when in high-beam mode. It dramatically improves road safety by increasing the time for drivers to react to hazards that are difficult to see, such as animals and pedestrians, with conventional headlights. EVIYOS® HD 25 features 25,600 pixels that are automatically driven by a dedicated ASIC, allowing the projection of high-resolution images and alerts on the road, as well as personalized messages.

Other automotive exhibits will include next-generation capacitive sensors, AS8579 and AS8580, in a vehicle door for touchless entry in all weather conditions. An AS5200L magnetic rotary proximity sensor, which is ideally suited for gear shift applications in hybrid, battery-powered and conventional vehicles. Two new architecture solutions relying on Open System Protocol (OSP) will be presented for both interior and exterior automotive lighting. The demonstrator will show ams OSRAM’s OSIRE® E3731i and Stand-Alone Intelligent Driver (SAID) using OSP license-free protocol to connect color LEDs, sensors and microcontrollers for unprecedented color accuracy and stability.

Redefining reality in AR
The company’s highly integrated RGB LEDs, lasers and drivers are behind the most advanced and lightweight Augmented Reality (AR) glasses. The new VEGALAS™ RGB laser module enables AR glasses that look like normal sun or prescription glasses. AR glasses use eye-tracking functionality to optimize user experience, which requires infrared (IR) illumination. Too much radiation from IR lighting is dangerous for the eyes. ams OSRAM is working on dedicated drivers that prevent over radiation and keep devices eye safe.

Revolutionize your wearable devices
Discover ams OSRAM’s advanced light sensors, engineered for compact, low-power, and highly accurate applications. From ambient light sensing to proximity detection, these solutions power smarter devices, energy-efficient systems and superior user experiences.

The miniaturized components are also critical to vital sign monitoring in today’s wearable fitness trackers, smart watches, smart phones and rings. At CES 2025, a smart watch device will show how ams OSRAM’s complete portfolio including photodiodes, LEDs, Analog Front Ends (AFEs), temperature sensors and algorithms measure a growing list of vital signs – including heart rate, blood oxygen and breathing rate, skin temperature, and more.

Unlock automation at home and work
Optical force sensing for controlling lighting and building automation will open new opportunities for advanced control panel designs that are more sensitive, hygienic and cost-effective. The demonstrator will detect the position of touch using a slider or the force of touch through up/down pushbuttons to control the dimming of spotlights. Robotics and factory automation applications are assisted by a multizone direct Time of Flight (dToF) sensor. A new exhibit will illustrate how multiple dToF sensors can give a wider field of view for applications such as human presence detection, controlling appliances like air conditioners and helping robots navigate and identify obstacles.

(Photo credit: ams OSRAM)

TrendForce 2024 Global Automotive LED Market- Lighting and Display Product Trend
Release Date:
1. PDF (180 Pages)- 30 June 2024
2. EXCEL- 30 June 2024 and 31 December 2024
Languages: Traditional Chinese / English

TrendForce 2024 Near-Eye Display Market Trend and Technology Analysis
Release Date:2024 / 07 / 31
Languages:Traditional Chinese / English
Format:PDF
Page:164