
Munich roots, global reach: partnership through 2029
FC Bayern and LEDVANCE, one of the world’s leading providers of general lighting, have announced a new long-term partnership running through 2029. LEDVANCE will become Official Lighting Partner of the German record champions and will work with FC Bayern exclusively in the category “lighting technology and lighting solutions”. The two partners are united not only by shared ambitions, but also by genuine proximity: both partners are rooted in Munich, with LEDVANCE’s headquarters in direct view of the Allianz Arena.
As Official Lighting Partner, LEDVANCE will support FC Bayern as a project partner on modern lighting and infrastructure initiatives in the sports environment. The scope ranges from functional lighting for safety and orientation to architectural lighting that creates atmosphere. Together, both partners aim to inspire people, enable special experiences and further strengthen their positions in their respective industries. With their modern outlook and global growth focus, FC Bayern and LEDVANCE plan to bring their strengths together going forward.
Rouven Kasper, FC Bayern Board Member for Marketing & Sales: “FC Bayern and LEDVANCE are united by their commitment to showcasing success in the right light. Elite sport is all about emotion, energy and special moments, and in LEDVANCE we have gained a strong partner who, like our club, has its roots in Munich whilst also being at home all over the world. We look forward to many successful years together.”
Local roots, global ambition
This partnership combines the shared vision of two internationally recognised brands with true proximity, enabling short distances and the fast, pragmatic and sustainable implementation of joint projects. It has grown through a range of initiatives around the Allianz Arena in recent years, including work prompted by the phase-out of traditional fluorescent lamps. Sustainability is firmly embedded in LEDVANCE’s corporate strategy. Alongside lighting quality and technological innovation, the partnership will therefore place a strong focus on energy efficiency and the responsible use of resources.
Fredrik Ergert von Gillern, Global Head of Brand & Communication at LEDVANCE: “It is no coincidence that this partnership has been formed in Munich: our headquarters are within direct sight of the Allianz Arena. Together with FC Bayern, we’re demonstrating what lighting can achieve – in terms of performance and safety, as well as the atmosphere in the stadium and around matchdays, which inspires people all over the world. For us, this partnership is a significant step towards further expanding our international project business and actively shaping the future of sports venues and beyond. At the same time, we are strengthening our global brand perception and sharpening our positioning.”
In addition, activations are planned for the coming months to bring the partnership to life for fans step by step. The goal is a long-term, resilient collaboration that continues to grow through visible projects and experiences. The focus is not only on products, but on project expertise across the entire value chain, including planning, implementation and long-term performance in operation.
10 years of LEDVANCE: project expertise for holistic lighting solutions
LEDVANCE is celebrating its tenth anniversary this year, and the new partnership with FC Bayern is emblematic of the company’s development into a holistic project partner for demanding lighting and infrastructure projects. Over the past ten years, LEDVANCE has evolved from a traditional lamp manufacturer into a provider of luminaires and connected lighting solutions, consistently expanding its portfolio beyond its core business – with holistic solutions for key application areas such as sport, office & education, industry & logistics, outdoor & grounds, and retail. Under the motto “10 Years of LEDVANCE. 100 Years of Excellence. Your Vision. Our Light.” the company builds on a century of lighting expertise and positions itself as a partner that turns customer visions into future-ready lighting solutions – wherever lighting shapes performance, safety and atmosphere.
(Photo credit: LEDVANCE)
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