Royal Philips, the global leader in lighting, combines flexible design with cutting-edge connected lighting technology to deliver a whole new way of using light, Philips Hue Lightstrip Plus. A hidden source of light, Philips Hue Lightstrip Plus can be shaped, bent, cut and extended up to 10 meters to add atmosphere to any space in the home. With every shade of beautiful white light from cool blue white to warm yellow white as well as atmospheric colored light, Philips Hue Lightstrip Plus is a high quality, high output light that is bright enough to completely transform the character of a space. So whether it’s entertaining friends or cooking a meal for the family, Philips Hue Lightstrip Plus lets you ‘paint with light’ to create the perfect moment. “With Philips Hue Lightstrip Plus we’re encouraging people to get creative with light and really interact with it,” explains Leonardo Avezzano, Product Marketing Director of Philips Hue. “Its extendable design along with its connectivity and high lumen output, means that it’s even easier for people to use light to create the experience they want across their home.”