Razer, the gaming peripherals provider which is famous for its LED-encrusted keyboard, has step into the automotive business with its Chroma lighting integrated in cars through the partnership with Leap Motor, a Chinese electric car startup. On January 3rd, Razer CEO Min-Liang Tan announced on his Instagram that the company has teamed up with Leap Motor for adopting its Chroma lighting to automotive applications. He said, “Razer Chroma is the world's largest RGB platform and I'm excited to announce that Leapmotor, the hot electric car startup fro...

Philips Lighting announced its first partnership for Philips Hue Entertainment with Razer, the leading lifestyle brand for gamers. To provide gamers with a new level of spatial immersion, the companies have integrated the Philips Hue Entertainment API and tools with the Razer Chroma lighting ecosystem.