Today at Augmented World Expo 2026, we introduced SPECS, our new augmented reality glasses. When we started Snap, we believed technology could help people connect more deeply with one another. Over time, that belief led us to augmented reality. For more than a decade, we've been building toward a future where computers can understand the world the way we do, not just through text and taps, but through sight, sound, movement, and context. Computers have become smaller, more powerful, and more personal. They went from filling entire rooms to fitting in our pockets. ...

We believe the time is right for a revolution in computing that naturally integrates our digital experience with the physical world. That’s why we’ve spent 11 years and more than $3 billion to invent a new type of computer for augmented reality, designed to enhance the physical world with digital experiences. We call them Specs, an ultra-powerful wearable computer integrated into a lightweight pair of glasses with see-through lenses, and they’re coming next year. Specs understand the world around you with advanced machine learning, bring AI assistance into three...

Today, Specs Inc., a Snap subsidiary, and Qualcomm Technologies, Inc. announced a multi-year strategic agreement to power future generations of Specs with Qualcomm Technologies’ industry-leading Snapdragon system-on-a-chip (SoC). This is the first flagship engagement for Specs Inc., which is launching Specs, advanced eyewear that seamlessly integrates digital experiences into the physical world, for consumers later this year. Specs are standalone, see-through glasses that bring the digital world to you, allowing you to see, hear, and interact with digital content j...

In his recent podcast episode, AR/VR optical expert Karl Guttag said that various sources have confirmed the acquisition of Compounds Photonics, a Micro LED/LCOS solution provider in the US, by Snap (parent company of Snapchat). He also presumed that Snap plans to adopt LCOS technology in its AR glasses. Founded in 2007, Compound Photonics specializes in providing compact high-resolution microdisplay solutions for AR and MR scenarios. The company offers products and services including Micro LED/LCOS displays, optical engine reference designs an...