2014-06-26

LEDinside: Philips, Opple and NVC Lighting Top List in China Lighting Market Brand Image Survey

Philips lighting products took top spot for brand image, according to the second round China lighting product manufacturer behavior survey jointly conducted by Trendforce’s research division LEDinside and consumer research specialist AVANTI in May 2014. Opple Lighting and NCV Lighting ranked top among Chinese manufacturers. The survey also revealed that LED lamp usage has increased to 40 percent from 24 percent in 2013. 
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2013-06-10

TrendForce:Low Consumer Awareness To Be Main Obstacle for Chinese LED Lighting Market

Global market intelligence organization TrendForce’s research division LEDinside and Consumer research division AVANTI joint research results showed that only 25% of average Chinese consumers had a clear knowledge of LED bulbs. If LED lighting wants to popularize their products, the key is through increasing consumer awareness.
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With the rise of streaming services and endorsements from the Hollywood movie industry, an increasing number of movies, TV series, and documentary concert films are being produced using Virtual Production (VP) and Extended Reality (XR) technol... READ MORE

A tiny Chip LED from ams OSRAM offers higher brightness, making it simply ideal for integration into everyday devices such as in-ear headphones or smart rings The enhanced Chip LED from ams OSRAM delivers higher brightness—while taking u... READ MORE