OPTIS France SAS, the developer of scientific light simulation and visualization software, today announces the opening of a wholly owned subsidiary in Shanghai, China.

This new facility will deliver expert technical and sales support and a wide range of training courses for Chinese customers and is conveniently located close to key customers in China’s automotive, aerospace/defense and electronics industries.

Pete Moorhouse, VP Sales & Marketing, OPTIS France, comments, “ Opening the Shanghai office clearly demonstrates the importance of this emerging market and OPTIS’s worldwide strategy to offer a more focused and localized support organization.”

OPTIS also announces a recruitment program to expand the current local team in China, with the addition of both sales and technical staff.

The OPTIS technical team is available via a Mandarin-speaking Hot Line and can introduce customers and strategic partners to the value added support provided by a Helpdesk service, the Care Program and comprehensive training schedules. The team is on hand to advise and inform customers on the full range of OPTIS solutions developed to address the optical simulation needs of multiple industries including the automotive, aerospace, consumer goods, medical, defense, optical and lighting industries.