Kingsun’s investor relation activity report released on December 30th showed that the company sees great potential in the LED market. Spurred by technological advancements and lowering costs, prices continue to drop. The industry profit levels have declined due to this environment.
Volume of lighting application products have increased this year. To popularize the market, LED lighting products must lower prices and increase cost/performance. Kingsun therefore initially implemented plan A for indoor lighting and plan B for outdoor lighting, which are aimed at dramatically decreasing product price and quicken promotion for LED product application.
The company released a report regarding the investigation by Golden Eagel, Shanghai Pudao Fund, and Pingan of China Securities as well as other companies conducted in Dec. 27th, 2013.