The gathering brought together industry leaders, media representatives, top influencers

TCL MEABG launch event in Istanbul, Turkey.
Image Credit: TCL

Dubai: TCL Electronics (1070.HK), the world's second-largest TV brand and the leading brand in 98-inch TVs, revealed its latest product line-up tailored for the Middle East and Africa market at an exclusive launch event in Istanbul, Turkey, according to a company release.

During the event, TCL emphasized its strong partnership with Arsenal Football Club as the Official Regional Consumer Electronics Partner, featuring a notable appearance by Arsenal Legend Martin Keown.

The gathering brought together industry leaders, media representatives, top influencers, and notable personalities from the region to witness TCL's latest offerings, highlighting the company’s commitment to delivering cutting-edge technological innovation to customers. This includes exceptional picture quality showcased in its 2024 QD-Mini LED TVs, along with an enticing range of upgraded domestic appliances and air conditioners designed to enhance lifestyles with improved health and convenience.

Reflecting on the launch, Ms. Sunny Yang, General Manager of TCL Middle East and Africa, expressed her excitement, stating, "We are thrilled to introduce TCL's latest generation of QD-Mini LED TVs, notably the TCL 115” X955 Max, the world’s largest QD-Mini LED TV. Our goal is to meet the evolving needs of consumers by delivering the latest technology and providing a premium entertainment experience in the Middle East and Africa markets. Additionally, we are eager to unveil our newest home appliance offerings, designed to simplify daily life, including the TCL FreshIN Series Air Conditioners, Free Built-in Series Refrigerators, and state-of-the-art washing machines boasting an industry-leading cleaning ratio."

Experience the future of television with the world’s largest TCL 115” X955 Max QD-Mini LED TV, crafted to perfection for every detail.

The event showcased the remarkable capabilities of the 115” X955 Max QD-Mini LED TV, providing viewers with a cinematic experience in their living rooms. With a peak brightness of 5,000 nits and over 20,000 local dimming zones, this TV offers precise lighting and impressive contrast, ensuring crisper visuals even on such a large scale. Equipped with QLED PRO, a 144 Hz VRR, and an ONKYO 6.2.2 Hi-Fi system, the TV delivers exceptional image quality and pulse-pounding audio with an ultra-slim design.

Unveiling the Future with the C855 Premium QD-Mini LED TV, Redefining Visual Excellence with cutting-edge QD-Mini LED Technology.

The TCL C855 stands as the pinnacle of today's market offerings with dynamic HDR performance peaking at 3500 nits, delivering striking contrasts from the brightest whites to the deepest blacks. Immerse yourself in vivid, true-to-life colors through our QLED PRO technology, while the Low Reflection feature guarantees virtually glare-free viewing. Audiophiles will revel in the ONKYO 2.2.2 Hi-Fi audio system, ensuring premium home theater sound quality directly from your TV. Enhanced by the AiPQ PRO Processor and a 144Hz high refresh rate with VRR, this model guarantees smooth, crisp visuals for both cinematic experiences and gaming adventures. Prepare for an unparalleled audio-visual journey with the TCL C855, available in various sizes.

Experience cinema-grade entertainment with the TCL C755 QD-Mini LED TV.

Introducing the TCL C755 QD-Mini LED TV, equipped with the top-of-the-line 1344-zone QD-Mini LED technology, ensuring stunning HDR performance with peak brightness levels reaching 1600 nits. Its precise QLED colors faithfully reproduce the full spectrum visible to the human eye, promising captivating visuals and intricate color details. Enhancing your audio experience, the TV is equipped with the integrated ONKYO 2.1 Hi-Fi sound system, transforming your space into a dynamic home theater. Paired with the AiPQ Processor, it delivers exceptionally smooth and clear imagery, elevating your viewing experience to new heights. For gamers and movie enthusiasts alike, the VRR 144Hz technology ensures seamless motion and immersive entertainment. Prepare to be enthralled by the TCL C755, available in a range of sizes.

An immersive cinematic experience awaits with the TCL C655 PRO.

Experience a quantum leap in home entertainment with the TCL C655 PRO. With cutting-edge Quantum Dot technology, this TV delivers picture-perfect clarity like never before. Using advanced Local Dimming across hundreds of zones, it precisely controls backlighting, unveiling every detail in stunning clarity. Plus, with QLED PRO, the picture quality is elevated to new heights, offering vibrant colors and true-to-life imagery. QLED PRO employs an upgraded version of the Quantum Crystal Quaternary PRO, surpassing conventional quantum dot materials. Paired with the top-of-the-line ONKYO 2.1 Hi-Fi sound system, the TCL C655 PRO brings the cinema to your home.

Elevate your home with TCL's cutting-edge TV innovations and a range of new products designed to enrich and simplify daily life. Updates were shared on the Air Conditioners line-up, featuring the innovative FreshIN 3.0 and BreezeIN renowned for its sleek, minimalist design and easy-to-maintain build. Furthermore, TCL introduced its latest Free built-in series for refrigerator and washing machine models TCL C2110WDG and C67110WDG Front Load Wash & Dry empowering consumers to embrace healthier and more convenient lifestyles.

 

TrendForce 2024 New Mini LED BLU Display Trend Analysis
Release Date: 31 October 2023
Language: Traditional Chinese / English
Format: PDF
Page: 153