EvoLucia, Inc., the LED lighting division of Sarasota-based Sunovia Energy Technologies, announced today that they have hired Kevin Arthur as Vice President of International Sales and Marketing. Arthur previously served as head of international sales and marketing for lighting industry giant Cooper Industries, where he was responsible for growing sales from $5 million to $37 million.

As Vice President of International Sales and Marketing, Arthur will be responsible for spearheading global sales and marketing of the company’s advanced LED lighting products and managing a network of international sales representatives and consultants.

Prior to heading Cooper Industries’ international sales division, Arthur formed Lighting Technology, Inc., a lighting manufacturer representative firm specializing in a wide range of commercial, industrial and utility lighting products as well as lighting controls. He served as Adjunct Professor at Harper College, Palatine, IL from 1999 through 2001, instructing lighting in the School of Architecture and Interior Design. He is an active member of IES and is LC (lighting certification) from National Council on Qualification for the Lighting Professionals (NCQPL). He has a B.S. in business administration from the University of Dayton and an MBA in international business from Benedictine University.

“I joined Sunovia to take on the challenges of marketing U.S.-designed and -manufactured products on a global scale,” Arthur said. “My primary goal is to help EvoLucia gain market share in an ever-evolving competitive global environment. My entrepreneurial American marketing spirit will allow me to lead the company to competing on an international playing field.”

Bob Fugerer, president of Sunovia Energy, said, “Kevin Arthur brings to us a unique skill set as a result of his extensive experience in the lighting industry, electronics industry and international business. We are honored to have him join the team and expect that his track record of success will be a major asset as we continue to cultivate our worldwide sales efforts.”