As people know, Cree introduced The Biggest Thing Since the Light Bulb just only four months ago, now Cree announces the Cree LED BR30 Flood Light. The ground-breaking flood light leverages the same technical breakthroughs that made the Cree LED bulb possible delivering consumers a flood light that looks like and lights like a traditional incandescent BR30 but uses 85% less energy and is designed to last 25 times longer than comparable incandescent flood lights.

The new Cree LED flood light comes with the same shape, same glass dome and same color light of the typical incandescent flood it replaces, and it blends seamlessly with existing BR flood lights and gives consumers the flexibility to upgrade one or multiple bulbs without any noticeable difference, especially in recessed-lighting applications. In fact, the only difference they're likely to notice is lower utility bills. The new LED Flood Lights are backed by Cree's industry-leading, 10-year limited warranty and available exclusively at The Home Depot. The Cree LED BR30 Flood Lights are available online at The Home Depot now and will be available in stores across the USA over the next 30 days.

"We're in the midst of a consumer lighting revolution and Cree is truly enabling people to change their lighting habits," stated Chuck Swoboda, chairman and CEO of Cree. "Cree is devoted to solving consumer problems by delivering products that are better than those being replaced, while maintaining the experience people expect. The new Cree BR30 is another milestone innovation to drive 100% adoption of LED lighting, saving consumers money and reducing overall energy consumption."

With features of game-changing design, beautiful warm light, long-life and an affordable price-point, the BR30 Flood Light is ideal for use in most common track, recessed and hard-to-reach fixtures. The Cree LED BR30 Flood Light was conceived to make quality LED lighting affordable with a retail price of $19.97 for the soft white (2700-K) 65-watt incandescent replacement. For those who prefer a cooler light color, the Cree LED BR30 Flood Light is also available in a daylight (5000-K) color with a retail price of $21.97. The economical bulbs pay for themselves and then pay customers back for years to come. The new LED bulbs turn on instantly and are dimmable with most standard incandescent dimmers. Both versions of the new Cree bulbs deliver 650 lumens and consume only 9.5 watts.