FLEx Lighting, a U.S.-based leader of front lighting for low power displays, announced that it has raised a US$9 million Series B fund from SABIC Ventures, Bascom Ventures, and others. With the funding, FLEx intends to expand its product portfolio with new sized displays while improving its global presentation.

FLEx Lighting was founded in 2004 with its initial technology built by converting xenon light bulbs, fiber optics and plastic film into a compact system of LEDs and optical film. The company further developed a power-efficient and sunlight-readable front light system suitable for displays of devices.

(image: FLEx Lighting)

Through the Series B funding, FLEx plans to enhance the development of new products including 7-inch and bigger tablet displays, consumer applications, and other larger personal information displays. One of the suppliers, SABIC, will help to expands FLEx's supply chain and materials expertise for display products as well as for future applications in automotive and general lighting.

"We remain focused on delivering the best displays in the world to our customers, ones which provide high resolution, full color, sunlight readability and ultra-low power consumption," said Mike Casper, FLEx Lighting CEO. "This round of capital will allow us to expand our product offerings; enter the education, consumer and commercial displays market; and increase our global manufacturing and sales networks. We look forward to continuing to partner with our customers and investors to deliver more efficient displays and illumination."