A look of the display screens at Times Square, New York. (Photo Courtesy of OPPLE)

In celebration of China’s 66^th National Holiday, 66 well-known Chinese brands were showcased on the screens in Times Square, New York, under the theme “66 Chinese Brands Going Global” to exhibit the strength and global influence of Chinese enterprises. Among them were OPPLE Lighting, the only representative of the lighting industry, and GREE, Huawei, Haier and MengNiu.

The 66 brands including OPPLE Lighting appeared on the Times Square screens on October 1, following Chinese President Xi Jinping’s visit to US. It is not only a milestone for OPPLE Lighting, but also of epoch-making significance for the entire lighting industry of China.

OPPLE Lighting is committed to “creating value with light” and providing a green, harmonious and high-quality light environment experience for the customers in an ever-changing LED lighting era. The appearance of OPPLE Lighting in Times Square is both an ode to its country and a representation of the international brand image and overall strength of a Chinese lighting company. The year 2016 will see the 20^th anniversary of OPPLE Lighting, as well as more achievements in the process of its globalization.