Nichia announced its new LED product for the outdoor video display market. Its newest addition to its surface-mount (SMD) LED portfolio, NSSM332B, is an innovative three-cavity, 2828 package design (dimensions: 2.8 x 2.8 x 2.5 mm) with tinted encapsulation to provide enhanced contrast to outdoor screens.

Based on Nichia’s latest die and packaging technology, the new product offers increased brightness and efficacy to complement the high-contrast properties. For an 8mm pitch display at 7,000 nit, the NSSM332B has an estimated power dissipation of only 26.6mW, which is greater than 50% savings in energy, compared to a typical black package.

(Image: Nichia)

Developed as a solution for a wide range of outdoor displays such as those used for advertising and live spectator events among other applications, the near perfect color over angle allows for exceptional video image from any viewpoint. Once integrated into HD display screens, the LEDs can create a more vibrant and captivating viewing experience by improving picture detail.

Scheduled to ship in September 2020, the NSSM332B exemplifies NICHIA’s efforts to set a new standard of quality and further delivers on its brand promise of presenting ‘Light so Good.’

Mr. Tadahiro Takakura, General Manager of Display Business Planning in Nichia Corporation, said, “Outdoor display applications have unique requirements. With this new series of high-contrast, high-brightness surface-mount LED emitters, we’re meeting the additional needs our customers have requested while still delivering proven efficiency, reliability and performance they have come to expect from all our solutions.”