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2014-10-31

Meijer Partners with GE Lighting to Educate Consumers about Energy Efficient Lighting

Shoppers who get ready for their annual trip to buy light bulbs due to the end of daylight saving time may be in for a surprise this year as traditional incandescent light bulbs begin to disappear. To help its customers through this transition, Meijer has partnered with GE Lighting, America's most trusted lighting brand, to create a new shopping experience to help its shoppers navigate the many options as they prepare for the longer winter nights.

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