2015-11-02
Several factors have caused manufacturers to flood emerging blue sea markets, such as China’s soon to be implemented 13th five-year plan; drying up LED subsidies; price wars in lighting industry that have resulted in pricing and selling bulbs per kilogram; and industry restructures which have benefited the expansion of big players on the market. SMEs in the industry have been treading on thin ice. When the UV LED emerged as a blue sea market in the LED industry, only a few manufacturers were competing in the market sector. Fast forward to present, manufacturers once standing on the sidelines speculating are starting to jump in. In the near future, it is possible that this niche market might be on the same road as blue LEDs and become another hotly contended red sea market.
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