According to a study by research firm GfK, in spite of European economic crisis, Samsung Electronics grabbed the largest market share in five major TV markets of 24 European countries, including flat panel TV, LCD TV, LED TV, smart TV and 3D TV, in the first half of 2012.
The South Korean company commanded a market share of 35.0 percent in flat panel TVs, 35.2 percent in LCD TVs, 38.7 percent in LED TVs, and 32.9 percent in PDP TVs, all registering a positive year-to-year growth. It’s the only major TV maker that achieves a year-to-year growth in market share in Europe free from the ongoing European economic slump.
In particular, in the premium TV segments, i.e., smart TVs and 3D TVs, Samsung Electronics gained a market share of 42.9 and 44.7 percent, respectively, figures that are larger than the combined shares of No. 2 to No. 4 players.