Veteran franchise executive, Marc Plaisted, joins LED Source® (www.LEDsource.com), the leading North American LED lighting solutions provider specializing in architectural, entertainment and retrofit applications, as Vice President of Franchise Operations, a newly created position. (www.linkedin.com/in/marcplaisted)

Plaisted, a former Vice President of the Dairy Queen Operators Association and fourth generation multi-unit franchisee of DQ Grill and Chill, will oversee the strategic planning of the Franchise network with particular emphasis on the profitability of the network both in the short and intermediate term.

Marc Plaisted, a former Vice President of the Dairy Queen Operators Association, has been appointed as LED Source's new Vice President of Franchise Operations. (LED Source/LEDinside)

"Marc brings an aptitude for franchising and an unwavering commitment to growing businesses and taking them to the next level," said Marcel Fairbairn, president and CEO of LED Source®. "He is an effective, direct communicator with a no-nonsense leader attitude and I'm certain his experience will be just what we need to grow our franchise network worldwide."

Plaisted is a highly regarded and accomplished CFE (Certified Franchise Executive) and has spent 24 years serving as a franchisee, franchisor, franchise expert witness, franchise sales broker, author, coach, and consultant. Plaisted has achieved numerous quality awards and performance records.

"I'm incredibly excited to join LED Source on a full-time basis," said Plaisted. "LED Source offers a very in-demand product and service that will be a huge attraction to potential franchisees. I'm confident that my experience working with and developing franchises will prove to be the perfect fit for this company."

LED Source® began franchising in 2009 and has since opened 14 locations throughout the U.S., Canada, and the Caribbean. LED Source® expects to have 50 franchise locations by the end of 2015.