2018-12-20

Dual-Brand Strategy may be the Key to Expand the Market Share of LED Lighting in the Era of Price Competition

LED lighting industry has been in a Golden Era in recent years as the global lighting companies have poured in the ranks of LED lighting to seek a good fortune. However, opportunities always coexist with challenges: The competition of LED lighting industry is increasingly fierce, and most companies are at a loss when it comes to price competition. Some overseas clients hope to enter the high-end market to get better profits, but failed in the end due to the weakness of brand influence. One trader from South America is facing with the dilemma. At the 2017 Spring Canton ...
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Revolutionizing Entertainment Lighting with Cree LED’s XLamp® XN-P Color LEDs Experience the next level of lighting innovation with XLamp® XN-P Color LEDs, a high-power multi-color LED platform designed for ultimate versatility a... READ MORE

ams OSRAM’s OSIRE® E3731i and Stand-Alone Intelligent Driver (SAID) use OSP license-free protocol to connect color LEDs, sensors and microcontrollers. ams OSRAM, a global leader in intelligent emitting and sensing technologies, will... READ MORE