GE Lighting’s LEDs have recently brighten Florianópolis, the capital city of Santa Catarina, Brazil, for the City’s anniversary and John Lewis , a household name of department stores in the UK, for the retailer’s new build and refurbishment program.

Florianópolis Celebrates the City’s Anniversary with New LED Public Lighting
Florianópolis, the capital city of Santa Catarina, Brazil, inaugurated the first phase of its new LED lighting project in March along the bicycle lane on Beira-Mar Norte, the city’s main avenue. Distributor SQE LUZ led the project, timed to coincide with the commemoration of the city’s 286th anniversary, in partnership with GE Lighting.
 
In all, Brazil’s fourth-leading city will install 366 GE Evolve™ Cobrahead LED fixtures. The LED systems consume 50 percent less energy than the previously installed mercury vapor lamps. With a 50,000-hour rated life, these lights also last five to six times longer than the previous technology. This durability will allow the city to spend less on maintenance.
 
In addition to the savings they represent, GE’s Evolve™ Cobrahead LED fixtures are weatherproof, an ideal characteristic for areas exposed to high salinity and corrosion, thanks to GE’s exclusive fixture housing. The fixtures also offer a smaller surface area to combat the effects of wind.
 
Ramirez also added that GE Lighting is increasing its global spending on research and development toward finding energy-efficient solutions by 20 percent in 2012.

GE’s Evolve™ Cobrahead LED System
The LED system chosen for the bicycle lane was named “Best in Class” in the U.S. Department of Energy’s Next Generation Luminaires. The contest recognizes excellence in LED lighting design.
 
The advantages of LED lighting include a long life and the ability to direct light to certain areas, reducing wasted energy and glare. LEDs offer brighter and more uniform illumination that improves visibility and color quality. Fixtures need to be changed less often, meaning reduced labor costs and traffic disruptions, as well as greater security.
 
The Beira-Mar Norte project will reduce lighting-related greenhouse gas emissions by 50 percent*. SQE LUZ, an authorized GE distributor in Santa Catarina State, will complete the installation in four phases and will be responsible for maintaining the LED systems used in Florianópolis.
 
John Lewis Specifies GE Lighting’s CMH Ultra
GE Lighting’s portfolio of CMH Ultra lamps have been specified by John Lewis, a household name of department stores in the UK, for the retailer’s new build and refurbishment program. Embodied into Edge Lighting’s range of high-efficiency luminaires, GE’s CMH Ultra optimizes light output and provides superior color rendering and uniformity. Consequently by design and specification, John Lewis has reduced energy consumption by more than 50 percent, while also improving the look and feel of its stores.
 
John Lewis department stores operate throughout the UK and are owned by the John Lewis Partnership. The retailer’s flagship store on Oxford Street is the largest branch in the partnership and was one of the first stores to benefit from a retrofit with GE Lighting lamps.
 
GE Lighting’s CMH Ultra range has been designed specifically for retail environments, providing high efficiency, long life and superb overall lighting quality — ideal for enhancing retail displays and optimizing merchandise illumination.

 
 
 
John Lewis, one of the largest retailers in UK, upgraded its store lighting, using GE’s CMH Ultra lamps.
 

As the European Union continues its phase-out of inefficient light bulbs, it's crucial that retail users start making the switch to modern alternatives, as traditional lamps may no longer be available when it comes to eventual replacement. In addition, the sooner the switch is made, the sooner retailers can reap the benefits of energy-efficient lighting.
 
Whether it is a new store construction or an existing store retrofit, GE Lighting has some of the most innovative lighting solutions specifically designed for retail applications. GE Lighting is a leader in the retail lighting channel and has a proven track record of helping customers present merchandise in the best possible light, while reducing operating costs.