Velodyne Lidar announced that it will introduce and demonstrate its new LiDAR sensor technology at CES 2020, taking place in the Las Vegas Convention Center during January 7 to 10.

Velodyne will demonstrate how its LiDAR sensors and Vella™ software can be applied to create ADAS solutions with improved safety, including pedestrian and bicyclist avoidance, lane keeping assist, automatic braking and more. Employing LiDAR, along with a few inexpensive cameras for redundancy, is a revolutionary approach to safety, allowing vehicles to detect and avoid objects in a range of environmental conditions and roadway settings. To achieve safe deployment of autonomous technology, most leaders agree redundant systems with both LiDARs and cameras are a must.

(image:Velodyne Lidar)

“Automakers can greatly improve the effectiveness and efficiency of driver-assist and safety features by employing Velodyne hardware and software in their ADAS solutions,” said Anand Gopalan, Chief Technology Officer, Velodyne Lidar. “CES attendees will be able to learn how Velodyne sensors can be seamlessly integrated within consumer vehicles, and how greater safety can be achieved on the roadway by using our solutions. They will also see how Velodyne continues to raise the bar with innovative technologies for lidar-based driver safety.”

At CES, Velodyne will present its proposed Five Diamonds rating system to clarify and standardize terminology for ADAS features. The system aims to encourage transparency in the marketplace and promote the maximum positive effect of ADAS technologies. Velodyne is working with automotive safety organizations, in collaboration with SAE International, to foster an industry dialogue to refine and advance the system with the goal of improving driver and pedestrian safety.